Design System
It starts here. Use this guide as a high-level overview of how to use the Insight Machine brand —including Tone of Voice, Colors, Typography, and more.
A Vision for the Future
As we continue evolving, our design system reflects the growth and innovation at the core of Insight Machine. With a blend of precision, clarity, and creativity, we ensure a consistent yet adaptable experience for every interaction.
We believe that data should be beautiful, accessible, and impactful. Through thoughtful typography, a distinct color palette, and an intuitive component library, we create experiences that are not only functional but also aesthetically inspiring.
Whether you're a developer, designer, or strategist, this system is a guide to maintaining a unified, recognizable brand identity while allowing space for creativity and innovation.
Colors
A thoughtfully crafted palette that brings our data to life, ensuring both beauty and accessibility.
Explore ColorsTypography
Clear hierarchies and carefully selected fonts that make our information both readable and memorable.
Explore TypographyVoice & Tone
Guidelines that help us communicate with consistency, clarity, and personality across all platforms.
Explore Voice & ToneComponents
A comprehensive library of UI elements designed for flexibility, consistency, and accessibility.
Explore ComponentsLogo
Our brand mark, its usage guidelines, and variations to maintain consistent brand representation.
Explore Logo